Sethula inkambiso yakamuva emhlabeni wokupakisha - amakhathoni kanokusho. Lawa mabhokisi ayinkimbinkimbi achaza kabusha indlela izinkampani ezethula ngayo imikhiqizo yazo, ehlanganisa ubuhle nokusimama ephaketheni elilodwa elidonsa amehlo. Lawa mabhokisi enziwe ngephepha lekhwalithi ephezulu, awanika umuzwa wokunethezeka kuyilapho enciphisa umthelela wawo endaweni ezungezile. Kusukela kumikhiqizo yemfashini ewubukhazikhazi kuya kuzimonyo ezisezingeni eliphezulu, lezi zixazululo zokupakisha ezisha ziguqula izimboni.
Ukuheha kwala mabhokisi kanokusho akukhona nje kuphela ekwazini ubuciko bawo, kodwa nasemandleni awo okuthengisa. Izinkampani zingakwazi ukwenza ngendlela oyifisayo lawa mabhokisi ngamalogo awo, imibala yomkhiqizo, nemiklamo ehlukile ukuze ilethe umthelela oqinile wokubuka kubathengi. Ngokukhetha ukupakishwa okunjalo, ibhizinisi lingazihlukanisa ngokuphumelelayo nezimbangi zalo, lidonse ukunaka emashalofini esitolo futhi lishiye umbono ongapheli kumakhasimende.
Futhi, amakhathoni kanokusho awawona nje amaphakheji acwebezelayo. Zikhombisa ukuzibophezela kwenkampani ekuthuthukisweni okusimeme. Ngokungafani nezinketho zokupakisha ezivamile, amabhokisi anobungani bemvelo futhi angasetshenziswa kabusha, ahlangabezana nesidingo esikhulayo sabathengi sezinye izindlela eziluhlaza. Ngokukhetha amakhathoni kanokusho, izinkampani zingakhanga isisekelo sabathengi abaqaphela imvelo, zithuthukise isithombe sabo somkhiqizo futhi zihehe izethameli eziningi.
Izinzuzo zamabhokisi kanokusho zidlulela ngalé kobuhle nokusimama. Lezi zimo nazo zihlala isikhathi eside futhi ziyasebenza, ziqinisekisa ukuthuthwa okuphephile nokuvikelwa kwemikhiqizo. Ngokwakhiwa kwazo okuqinile, zingakwazi ukumelana nohambo olude ngaphandle kokulimaza okungaphakathi. Futhi, umumo nosayizi ongenziwa ngendlela oyifisayo uvumela ukugcinwa kalula nokusetshenziswa kahle kwendawo, okubenza balungele abakhiqizi nabathengisi.
Sengiphetha, amabhokisi okunethezeka asephenduke isishintshi somdlalo emhlabeni wokupakisha. Inhlanganisela yabo ephelele yobuhle, ukusimama nokusebenza, bethula ithuba eliyingqayizivele lokumaketha lamabhizinisi avela kuyo yonke imikhakha yempilo. Kusukela ekwenzeni umbono ohlala njalo kumakhasimende kuye ekuheheni isisekelo sabathengi abaqaphela imvelo, lawa mabhokisi ahlinzeka ngesixazululo sokugcina sokupakisha. Ngakho-ke kungani usebenzela okuvamile lapho umkhiqizo wakho ufaneleka okungavamile? Khetha amabhokisi okunethezeka ukuze uthathe umkhiqizo wakho uwubeke phezulu.
Isikhathi sokuthumela: Jun-17-2023